How To Make Money Blogging : 2 Different Approaches to Blogging

Blogging can be a very profitable business if you have the tools, dedication and knowledge to create and implement. There are several ways that people make money online with blogs and several different types of blogs that they make money with.

The following article will discuss two different approaches to blogging. Both of them can be quite profitable; however each approach will result in an entirely different blog and will require a different marketing campaign strategy as well.

1.) The Enterprise Blog

This blog is an example of an enterprise blog. It is my goal to educate the masses about internet marketing, search engine optimization and page rank strategies as much as it is to make a living from it. If you decide to create an enterprise blog, the key to success lies in delivering a large number of high quality articles, growing a significant readership base and focusing on ways to gain a huge share of web traffic.

An enterprise blog should be based on a broad niche which will give the writer the ability to touch on a ton of different topics that are interrelated.

In my opinion, the enterprise blog is the best route to take. Why not build on something that you have a passion for? Isn’t it better to make money while helping people at the same time? If your blog has quality content and articles that actually help your readers reach a goal, you are already on your way.

Some of the benefits in creating an enterprise blog include high traffic, loyal readership base, direct advertising opportunities and a brand name that requires less paid advertising then a typical blog. People gravitate towards your brand name and content, you’re products will practically sell themselves.

Please keep in mind that this blog will take a lot of time to build and maintain. There are shortcuts but it may take a while to find and implement them. Eventually you may decide to hire a copywriter to take over some of the content creation responsibilities… You may also decide to outsource some of your sales and marketing responsibilities as well.

2.) The Small Niche Blog – Affiliate or Advertising Purpose

This is an example of the enterprise blog with a twist; generally the small niche blog would be focused on generating affiliate or advertising revenue by focusing on a particular product or service. This is a very common route that many bloggers chose to take. The first thing you will want to do is find a niche that is very profitable in regard to affiliate and advertising revenue. Examples of sites like this include: Forex, Credit Cards, Car Loans, Vacations, Expensive Products i.e. Plasma TVs.

The key to success with this type of blog is to target desired keywords and provide content that matches with those keywords. The ultimate goal being that someone will search for the product or service, find your site, read your review and then click on one of your adsense links or affiliate product ads. The best way to do this is to create long tail keywords in your article titles. This will increase the chance you will be found in the search engines for a particular keyword.

These types of blogs are generally easy to set up and get going but may not be very profitable unless you either convert them into enterprise blogs or focus on creating hundreds of similar sites in different niches.

Conclusion

The two methods discussed in this article are just meant to help spark creativity in regard to making money from blogging. There are millions of other ways to make money from blogs and websites but hopefully this article has given you a few ideas to implement or consider in your search for a blogging strategy.

Internet Marketing – Blogger Vs. Domain

When creating a blog or website there are generally two options in regard to how you will need to set it up.

1.) Use a free hosted service.

An example of this would be sites like Blogger.com or Wordpress.com. Both of these companies offer a free sub-domain where you can host your own blog or website. They also offer turn-key installation so you won’t need to know much about the way websites work etc… You will walk through a simple setup and two minutes later you will be able to set up your first post.

This is a great way for the beginning blogger or website owner to start. It will give you a chance to become more familiar with html and also offer you an easy way to share your thoughts and research with the world.

2.) Purchase a Domain and Hosting

This will require a small investment but I think you will find that the advantages of taking this route vs. option one far outweigh the costs.

This article is dedicated to exploring and listing the advantages of hosting your blog or site on your own domain.

Credibility – Having your own domain will commend a certain amount of credibility in your field. Many people will judge your site by how it looks rather than by the valuable content that it may provide. Having your own domain name will be more aesthetically pleasing. Compare the following two domains :

http://www.yourblogismoney.com

http://blog-basics-for-beginners.blogspot.com

Both of these sites have quality content but the first site has a URL that is easy to remember. If you had to make a choice between the two, which one would you prefer?

Security – Many people find security in a simple URL. Because of the high number of scams on the internet, generally shorter domain names are more trusted than those that are longer.

Ownership – I can’t stress this point enough. Even though sites like Blogger and WordPress have a commitment to keeping blogs online indefinitely, at the end of the day they are still in control of your sub-domain. They own your sub-domain! It’s hard to place a lot of confidence, time and effort into something that feels uncertain. Owning your own domain will give you a sense of security that many people find priceless.

SEO – Independent domains and sub-domains are treated differently by search engines. Although this fact is hard to prove, sites with their own domains are given priority over sites that are hosted on sub-domains. If you want traffic and your hoping to get this traffic from Google, Yahoo and MSN then having your site on it’s own domain definitely won’t hurt.

Ultimately the primary advantage is control. If you want to build something that is permanent and expandable, wouldn’t you also want to protect your investment?

If you do decide that you want to take control by purchasing and hosting your own domain, then you have made the same decision that I made a long time ago.

I’ve reviewed countless service providers and have come to the conclusion that the best way to do this is to purchase a domain name and hosting through a company called Bluehost. They will provide you with your own domain name free of charge and offer you their premium individual hosting service for only $6.95/month!

There are many options in regard to hosting but I know for a fact that Bluehost has the best price and customer service available. The combination is unbeatable!

Please feel free to reach out to me if you would like to discuss any of these topics further or have questions about web hosting, web development, how to set up your blog etc..

Blog Basics for Beginners: How to Make Money Online With Blogs – Step 1

Almost everyone has asked themselves this question at some point in their life, “how do I make money online?”

There are literally a million ways to make money online but this site is dedicated to just one topic. It is all centered on the following theme, how to make money online by blogging about something you like.

If you’re like me, you’ve been to a million websites and blogs with promises to make you rich if you just buy their “wonder” product or sign up to their email list for their “special report.”

I’m not going to lie; making money online with your blog is hard work… It takes time, dedication and lot of planning and footwork. The rewards far outweigh the costs because once your blog is up and running, you are towards the top of Google’s search with your particular keyword niche and you have a very substantial subscriber base, the passive income you will make from your ventures will be more than enough to support yourself and offer you more time in life to do what you want to do, no longer at the mercy of an employer.

There are millions of online advertisers out there and only a tenth as many online marketers, the odds are on your side, so if you want to start blogging about something you like and start cashing in on the lucrative opportunity to be rewarded for your efforts, follow me….

The first topic of conversation is something called “Google Adsense.”

This is by far the easiest service to become affiliated with if you want to place ads on your blog. Each time someone clicks on one of the ads you will receive a contribution depending on how much value is placed on the particular ad. After utilizing this service you may also want to diversify your advertising with Affiliate partners.

Adsense can become very profitable once your site has a high quantity of web traffic flowing through. Google offers another program called Adwords, a program in which you pay them to place links to your own site. Some people make money using Adwords to get traffic and then having that traffic flow thru their Adsense links generating them revenue.

I have found that the best traffic is the traffic you obtain for free through multiple links, high search ranking etc...

Chances are you will not make a lot of money through Adsense when you first set up your blog. It takes time and effort to build web traffic but it is manageable. When you hear stories of people making tons of money via Adsense and you know they haven’t been running their site for long, what they are probably doing is running multiple blogs and websites with multiple niches, each generating a small amount of revenue... Of coarse they wouldn’t want to tell you that because they’d like to stay ahead of the game and keep their competitors in the dark…

So, it may be time to make a choice… Do you want to make money blogging? Would you rather have one blog and spend years of hard work and dedication to make that money? Or would you rather create many blogs and spend substantially less time and effort to reach the same result?

That’s what I thought… Please check out the following article when you’re ready to get started: Blog Basics for Beginners: How to Make Money Online with Blogs – Step 2

Written by Locke D.